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I’m sure you’re familiar with vegetarian and vegan diets, and you may have heard the term “flexitarian” to describe someone who mainly eats plant-based foods with the occasional meat. But, have you heard of a Belletarian™? I’m here to tell you they exist!

A Belletarian is someone who eats a plant-based diet with the exception of Bell & Evans chicken. While Flexitarians are mainly concerned about the quantity of meat they consume, Belletarians care more about animal welfare and QUALITY meat. They only trust Bell & Evans chicken.

I’ve met many Belletarians throughout the years at new store openings, food shows and when they write to us. They aren’t shy about saying hello and thanking me for our company’s efforts to raise chickens humanely and our transparency. They taste the quality difference too. I’m grateful that Belletarians exist because it speaks volumes to our brand. Belletarians care about the things we care about. Real humane animal welfare. No antibiotics. Quality feed without animal by-products or hexane-processed soy and with no junk! Clean chicken houses. And the list goes on!

I believe the reason vegetarian and vegan diets are on the rise has a lot to do with animal welfare and consumers’ distrust of the meat industry. The greedy commodity producers have tarnished the reputation of animal proteins by cutting corners and growing animals bigger, faster and cheaper for decades. Consumers today want to know where their meat comes from and how the animal was treated, but that’s hard to figure out when most of the animal protein brands in the marketplace are owned by the same few big commodity producers that caused the distrust in the first place! How did we get here? Over the last several years, the big commodity producers recognized a growing demand for natural and organic chicken and, rather than invest in improvements to their overall operations, started purchasing small niche producers to enter these markets. You have to wonder about the integrity of most natural and organic brands now that they’re owned by a profit-driven commodity producer calling the shots. It’s no wonder consumers are suspicious!

Bell & Evans is the oldest branded chicken company in America and family owned. Belletarians trust in our 100% Rule, transparency and continuous innovation from hatch to harvest. We continue to invest in these areas because trust is so important to us. Take, for example, our virtual tours of the breeder houses, Hatchery and chicken farms on our website. They represent 100% of our operations. Not true for the big commodity producers. Their “peek” into operations only represents a small percentage of their business.

At Bell & Evans, we’re one brand, one premium operation, with one very high set of standards. We were doing things right (and for the right reasons) long before anyone expected us to!

If you’re a Belletarian, I would love to hear from you!


  1. Cindy says:

    It seems I’m a Belletarian then! I do eat some other meats but they are locally raised and I see the animals out in the pasture near my house! I strive to eat only Bell & Evans chicken and find it at my local natural foods store. It really matters to me how animals are raised and treated. It takes a little effort to find the sources but it’s worth it. And finally…Bell & Evans chicken is delicious! Thank you for providing this much needed source.

    1. Cindy, thank you so much for being a loyal Belletarian! We truly appreciate your kind words.

  2. Haley M. says:

    Real thankful for all your high standards. The chicken is the most delicious I have ever had. I live in the 60108 zip code in Bloomingdale, Illinois. I drive to Hinsdale to Kramer’s grocery store to buy the prepackaged skinless, no bones chicken breasts. It’s the best chicken breast, and it’s so neatly cut and sealed in plastic wrap in a tray, so I can easily freeze it or cook it. Please email me back to tell me if this wonderful pre-packed chicken breasts are sold at any stores closer to me? I specifically buy only the pre-packed skinless chicken breasts. Thanks for your help!

    1. Hi Haley, a quick check of our product locator shows a few stores in your area. Click here to see our Product Locator Thank you for being a loyal Bell & Evans fan. Please send an email with your name & mailing address to [email protected] and we’ll send you a few coupons!

  3. Lauren C. says:

    I MUST BE a Belletarian! I was eating only fish and veggies for 3 years straight not a lick of meat. BUT THEN, I started working for Culinary Classics Inc. (supplier of Bell & Evans Chicken) thinking, “They must cook it more than sell it because they are always eating this chicken!” So it must be good, right? I was wrong, it was GREAT! I do not regret eating chicken again especially because it’s Bell & Evans chicken. My life is changed forever!

    1. Hi Lauren, WOW! Thank you so much for your comment! WE LOVE IT!! If you send us your name & mailing address to [email protected], we can send you some coupons!

  4. Dorothy says:

    Won’t buy any other chicken but Bell & Evans its the best

    1. Thank you, Dorothy! If you send us your name & mailing address to [email protected], we can send you some coupons!

  5. Tamala H. says:

    I am only a Bellaterian , thank you for being the only known company that raises humanely- your transparency is appreciated.

    1. Hi Tamala, Thank you for the nice compliment! Humane treatment of our chickens is important to us. Please provide your name and mailing address to [email protected] and we’ll send you some coupons!

  6. Mark I. says:

    I stopped into Adams Fairacre farm today and asked the meat manager if they sold a Chicken that was Humanely raised and processed..he told me Bell & Evans..he also steered me to your website where I was able to get more information on your Company..thank you so much for Operating the way you do..I was having a hard time subsidizing the Bad standards and practices of other Companies, but due to special diet requirements ,I need to eat’s nice to know that I don’t have to compromise anymore.

  7. Nikki says:

    My husband and I feel that food is an investment into our future health! That’s one of the reasons why we buy Bell and Evans! We truly feel that you are what you eat! And it does make a difference that the chickens are handled humanely and given a good quality feed!

  8. Duncan M. says:

    Your products are consistently excellent. We drive 65 miles round trip just to purchase your nuggets and tenders. Thank you for your devotion to quality and superb standards.

  9. stephanie j. says:

    Your air chilled chicken is excellent! Since I have found it it is the only chicken I will buy… Thanks so much 🙂

  10. Kathleen B. says:

    I am new to buying your organic chicken, within the past month. I have bought 3 whole organic chickens so far, and I found them delicious. I make my own chicken stock from the roasted chicken bones, fantastic. I will be making chicken soup with this homemade stock today. I have read and viewed your entire website along with the videos posted there, and ALL my questions were answered. I will continue to enjoy and feel good about purchasing your chicken in the future. Can’t say thank you enough! But thought leaving a comment was a good start!

  11. Donna says:

    Love Bell & Evans chicken! One of my grands says she doesn’t like chicken anymore unless she is at my house. So tender like butter and full of flavor.

  12. Pati W. says:

    My husband suffers from the Alpha Galactose Antibody Allergy so he is severely allergic to all mammalian meat. He is able to eat chicken but every time he does, he gets cross contaminated. His reactions are becoming more and more severe so he had no choice but to stop eating any chicken altogether. We have to eat Vegan at home.
    We were just informed this week by a family member that your facilities process chicken only. My sister-in-law thoughtfully reached out to you because she is making a dish for a family gathering and wanted to see if it was safe for him to eat.
    This news is life changing for us!! He had the best response when I told him!!
    I think this makes us official Belletarians!! Woo Hoo!! Cannot wait to try your products.

    1. This is great to hear, Pati! Welcome to our newest Belletarians!

      1. Pati W. says:

        Thank you!
        Are you still able to give out coupons?

        1. Yes, you can get coupons by emailing us at [email protected].

  13. Sarah H. says:

    We drive miles out of our way to get your frozen organic chicken strips. We LOVE them! Eat them daily!

  14. Mary M. says:

    I started buying your frozen chicken patties after reading an article in a publication that had this product as the best with regards to health. Love the flavor and low sodium content. Both the breaded and the natural have great flavor and are perfect for a quick lunch or dinner. Since we are trying to improve our eating habits, all of your products have helped us up our game with regards to our health. Thank you.

  15. Mary M. says:

    My favorite go to products are the breaded and non breaded chicken patties. They are a much thicker patty and the flavor is wonderful. I make it a point to tell anyone I know to try them. Also, they are much lower in sodium than any other brand.

  16. Loretta G. says:

    Your Chicken is truly the tastiest in the supermarket.

  17. Megan says:

    Well, I guess I’m a Belletarian and didn’t know it!
    Each time I diet, I notice that I only lose weight when I eat fresh Bell and Evans chicken. I actually gain on days that I eat other brands of chicken (even “organic” labeled chicken). So, thank you for providing a pure, truthful, and deliciously healthy product. Stay awesome!

    1. Thank you, Megan, for your comments! We always love to hear from our fans.

  18. Nikki says:

    Bell and Evans is the only brand of chicken for us! We shop at Whole Foods and there are plenty of choices there! But we only by Bell and Evans! It’s quality that we feel we can trust!

  19. Alex R says:

    Bell&Evans has by far the best frozen chicken products on the market. Simply smart organics, applegate, etc, no comparison to taste and texture of Bell&Evans. The breaded chicken tenders and the italian style patties are phenomenal.

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